Feature
Competitor Analysis
See what's working for them — and draft your own take on it.
Track a competitor's public posts across platforms, see exactly which ones are performing best, and hand any of them to Landio's AI content pipeline as a starting brief — for an original post in your own brand voice, never a copy. Posting cadence, format mix, and recurring keywords and hashtags are all computed from the real data Landio pulls, not guessed by an AI.
- Genuinely real public-post fetching for YouTube and X — no login of theirs required
- Every other platform uses realistic simulated data until a public read API exists for it
- Posts ranked by real engagement rate, so "what's performing" isn't a guess
- Computed insights: posting cadence, format mix, recurring keywords and hashtags
- "Draft something like this" creates a normal reviewable draft — never auto-published
How it works
Competitor Analysis in three steps
Add a competitor and their handles
Name the competitor and add their handle on any platform you want to track — Instagram, X, YouTube, TikTok, and more.
Landio syncs their public posts
A background sync fetches their recent posts and scores each one's engagement rate, refreshing automatically every few hours.
See what's working, then draft your own
Browse their top posts and computed themes, and send any post to the AI content pipeline as a brief for an original post in your own voice.
Who it's for
Built for how you actually work
Brands benchmarking against direct competitors
See real posting frequency and engagement, not a guess based on how often you happen to check their profile.
Teams short on content ideas
Turn a competitor's proven, high-engagement theme into an original post idea in minutes.
Anyone auditing their own content strategy
Compare your own posting cadence and format mix against a competitor's, side by side.
Questions about competitor analysis
How does Landio get a competitor's posts without their login?+
For YouTube and X, from each platform's own public data API — no login or permission from the competitor needed, only their public handle. Other platforms don't offer an equivalent public API without a registered developer app and review, so Landio simulates realistic data for those until that's available.
Does it copy the competitor's post?+
No — "Draft something like this" gives the AI the theme and why it performed well as a brief, and asks for an original post in your own brand voice. You review and edit it like any other draft before it goes anywhere.
How often is competitor data refreshed?+
Automatically, roughly every 6 hours — or immediately on demand with the Sync now button.
Which plans include Competitor Analysis?+
Every plan includes at least one tracked competitor — see the pricing page for exact limits per tier.
Explore more of Landio